Communications and Outreach
Over the strategic planning period, WWF Nepal will focus on marketing Nepal’s conservation gains through a variety of communications media while building corporate partnerships for engaging this important sector in conservation. The Green Lumbini Initiative, which seeks to promote conservation and sustainable development initiatives in Lumbini, will be a key project to engage corporates and individuals at both the national and international levels.
WWF Nepal will also work with the head office and network offices to engage in strategic fundraising campaigns.The target audiences will range from urban and rural communities, CBOs, the GoN, the WWF Network, international government aid agencies (GAAs), donors and the private sector. WWF will work closely with the local and national media and invite international media to cover stories of global concern and interest.
Communications campaigns will be organized to sensitize civil society, decision-makers and general public on environmental and developmental issues. WWF will also celebrate significant calendar events such as World Environment Day, World Wetland Day, Wildlife Week, National Conservation Day, Earth Hour and Tiger Day to build awareness on conservation issues.